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The largest Toyota dealership in the nation is Longo Toyota in El Monte. The dealership was founded by Dominic Longo in an abandoned gas station in 1968 after Ford would not offer him a franchise. Roger Penske acquired the dealership in 1986. It is now headed by son Greg. The oldest Toyota dealership in the nation is Hollywood Toyota in Hollywood. It began operations in 1957. Americas premier auto marketing research firm, J.D. Power & Associates, is located in Agoura Hills.
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